Last updated: 27 October 2025

1. Introduction

Digital Armour (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, disclose, and protect personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By using our website or services, you agree to this Privacy Policy and consent to the handling of your personal information as described below.

2. What is personal information?

Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether the information is true or not and whether it is recorded in material form or not.
Examples include your name, email address, contact number, or any other information that can identify you.

3. What information we collect

We may collect the following types of personal information:

• Contact details:name, email address, phone number, company name, and job title.
• Technical and usage data:IP address, browser type, device information, operating system, referring URLs, pages viewed, and session duration.
• Marketing and communication preferences:your subscription status, responses to campaigns, or engagement with our emails and webinars.
• Support and correspondence:any information you provide when you contact us, request support, or make an enquiry.

 We do not collect or store any financial, credit card, or banking information.
All payments for our services (if applicable) are handled securely through third-party providers, and we do not have access to or retain those details.

4. How we collect personal information

We collect personal information in a variety of ways, including:

• When you visit or interact with our website.
• When you contact us via forms, email, or phone.
• When you subscribe to newsletters, register for webinars, or download resources.
• Automatically, through cookies, analytics, and similar technologies.
• From publicly available sources or third-party partners where permitted by law.

5. Why we collect personal information

We collect and use personal information to:

• Provide and improve our services.
• Communicate with you and respond to your enquiries.
• Deliver marketing and educational content where you have subscribed.
• Personalise your experience on our website.
• Conduct analytics, website improvements, and internal reporting.
• Comply with legal or regulatory requirements.

You can opt out of receiving marketing communications at any time by clicking “unsubscribe” or contacting us at advisory@digitalarmour.com.au.

6. Use of cookies and tracking technologies

We use cookies and similar technologies to improve website functionality, analyse performance, and support marketing activities.
For more information, please refer to our Cookies Policy.

7. Disclosure of personal information

We may share your personal information with:

• Our employees and contractors who require it to perform their duties.
• Trusted service providers who assist in operating our business (such as web hosting, CRM, analytics, or marketing platforms).
• Legal, regulatory, or government authorities when required by law.

We ensure that these third parties handle your information securely and in compliance with the Australian Privacy Principles.

8. Overseas disclosure

Some of our trusted service providers may store or process information outside Australia (for example, in the United States, Europe, or Asia).
Where personal information is transferred overseas, we take reasonable steps to ensure it is handled in accordance with this Privacy Policy and the Privacy Act 1988 (Cth).

9. Security of your information

We take reasonable administrative, technical, and physical measures to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure.
However, no method of online transmission is completely secure, and we cannot guarantee absolute security.

10. Access and correction

You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate, incomplete, or outdated.
To make a request, please contact us using the details below. We will respond within a reasonable timeframe in accordance with the APPs.

11. Retention of information

We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law.
When no longer needed, we securely delete or de-identify the information.

12. Direct marketing

We may send you updates, invitations, or insights we believe are relevant to your business or interests.
You can opt out at any time by selecting “unsubscribe” in our communications or by emailing advisory@digitalarmour.com.au.

13. Your rights and complaints

If you believe we have breached your privacy or mishandled your information, please contact us using the details below.
We take all complaints seriously and will respond promptly.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC):

• Website: www.oaic.gov.au
• Phone: 1300 363 992

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be published on our website with an updated “Last updated” date.
We encourage you to review this page periodically to stay informed about how we protect your information.

15. Contact us

If you have any questions, requests, or concerns about this Privacy Policy or how we handle personal information, please contact:

Digital Armour
 Email: advisory@digitalarmour.com.au
 Address: Head Office — 602/153 Walker Street, North Sydney, NSW 2060, Australia
 Website: www.digitalarmour.com.au